ANA / Grand Prix Best Hispanic Campaign

This campaign is based on a universal insight: when you watch TV reading subtitles, you can miss some parts of the visual story. This insight is particularly relevant for Latinos is the US. Based on this observation, we made fun of this fact and we’ve created this campaign that was recognized at the ANA Awards as the Grand Prix / Best Hispanic campaign of the year. The campaign was also recognized at other International Festivals such as FIAP, El Ojo and Addy’s among others.


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